Back in February The Barbarian Group was having a conversation with GE about finding ways to tell better stories online. In the process of figuring out where to begin, they both realized maybe rather than answering the question they should begin exactly there. Thus emerged GEadventure.com, one part marketing journal, one part blog, three parts geeky goodness. Essentially The Barbarians are traveling around GE checking out all the cool stuff going on behind the scenes and sharing it with the world in hopes to find better ways to get those stories out to the world.
This video was played for the first time at Brand Exposure event on June 2nd.
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